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Has Your Pinterest Traffic Tanked? (And What to Do If It Has)

Noticed a change lately in the amount of traffic coming from Pinterest?

You’re not the only one.

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  • Substantial loss of blog traffic from Pinterest (that almost sounds like a medicine side effect, doesn’t it?)
  • Pins to group boards might no longer be getting usual number of re-pins
  • Fewer pins in your feed from people you actually follow
  • Who you follow (

    Note: Pins may not be chronological, and some may no longer show up for you if they’re not performing well or relevant to you.


  • Related Pins


    based on what you pin and who you follow


  • Interests

    you’re following

The Good News about the Pinterest Smart Feed (Yes, There’s Good News)

  • Accept that search on Pinterest is king:

    Optimize your pins, boards, and posts to be found in search by using relevant keywords. It’s not enough to have lots of followers any longer.

  • Make it uber easy to pin content from your blog:

    Pin It buttons and compelling images are the very basics.

  • Create pin descriptions with a balance of keywords and engaging copy:

    You can’t rely on keywords alone with descriptions or you’ll look spammy. Craft the right balance and you’ll get seen in search AND get pinners to click through to your blog.

Is Your Blog in Tip-Top Shape? Find Out!

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