Ask Yoast: Redirect responsive pages to AMP pages? • Yoast

Ask Yoast: Redirect responsive pages to AMP pages?

A few years ago, Google announced the AMP (Accelerated Mobile Pages) project, and it’s becoming increasingly important for all kinds of websites. AMP is a technology to make webpages faster on mobile devices, improving loading times by stripping some of the design.

Initially, AMP was mainly relevant for static content, like blogposts or news articles, that didn’t need interaction from the user. But these days, it’s also useful for dynamic types of pages that site owners of

(small) businesses

might want to use. Implementing AMP on your site can be a bit daunting if you’re new to technical SEO. But if you manage to get it right, you may even end up preferring the clean, focused look of your AMP pages.

That was definitely the case for William Anderson, who emailed us on the subject:

I’m thinking of redirecting all my responsive pages to my AMP pages because I prefer their look. The AMP pages click through rate is astounding but I’m wondering what the SEO implications will be.

Watch the video or read the transcript further down the page for my answer!

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Redirecting responsive pages to AMP pages

“Well, to be honest, what do you call a responsive page? If you have separate mobile pages that you can redirect to your AMP pages: perfectly fine, go for it. If you have a responsive version of your website, then doing that is actually technically very hard and not something I’d recommend.

This is is a syndicated post. Read the original at yoast.com

   

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